The effect of perceived security, perceived ease of use, and perceived usefulness on consumer behavioral intention through trust in digital payment platform

نویسندگان

چکیده

This study investigates the application of technology acceptance model (TAM) on digital payment using social media platforms with extended inclusion perceived ease use, security, usefulness, and trust in enhancing consumer behavioral intention. work has surveyed 250 films platform. Data collection used a questionnaire designed five-point Likert scale. The was created Google Form, distribution performed by sending link through to respondents. As many as 300 questionnaires were distributed, 258 considered valid for further analysis. analysis smartPLS software version 3.0. result revealed that nine hypotheses empirically supported while others two not supported. Perceived security directly affects use usefulness indirectly influences intention usefulness. Furthermore, Besides, intentions. Moreover, intentions trust. However, did influence Finally, affect These findings Indonesia. reinforced current research user adoption new technology. this provides managerial implication providers improve

برای دانلود باید عضویت طلایی داشته باشید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Impact of Perceived usefulness, Perceived ease of use and Perceived Enjoyment on Intention to shop online

This paper explores the relationship between the three beliefs about online shopping ie. perceived usefulness, perceived ease of use and perceived enjoyment and intention to shop online. A sample of 150 respondents was selected using a purposive sampling method whereby the respondents have to be Internet users to be included in the survey. A structured, self-administered questionnaire was used ...

متن کامل

Reliability Generalization of Perceived Ease of Use, Perceived Usefulness and Behavioral Intentions

In an effort to identify independence issues in our sample of coded studies, we searched on author names and sample size to identify studies that may have used the same subjects to measure the reliability of PEOU, PU, or BI, for the same technology. This review included multiple studies reported in one article and studies reported in different articles. After identifying studies with potential ...

متن کامل

Employing the Technology Acceptance Model to Explore the Trends of Social Media Adoption and its Effect on Perceived Usefulness and Perceived Ease of Use

The purpose of this research is to explore the social media trend in communication in Kuwait by utilizing the technology acceptance model. Social media has been gaining extraordinary adoption in past years that requires further investigation into user’s adoption habits, the various kinds of social media, and its effect on their perceived usefulness and ease of use of social media. The study con...

متن کامل

Exploring the relationship between perceived usefulness and perceived ease of use towards intention to use Decision Support System (DSS)

This study was conducted to examine the nature of relationship between the perceived usefulness and perceived ease of use towards intention to use Decision Support Systems (DSS) using samples from employees in one manufacturing company in Malaysia. A total set of 60 sets of questionnaire were sent to the organization and 50 usable questionnaire representing a response rate of 83 percentage were...

متن کامل

Perceived usefulness, ease of use and electronic supermarket use

Information Technology has permeated many facets of work life in industrialized nations. With the expansion of Internet access we are now witnessing an expansion of the use of information technology in the form of electronic commerce. This current study tests the applicability of one prominent information technology uptake model, the Technology Acceptance Model (Int. J. Man Mach. Stud. 38 (1993...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: International journal of data and network science

سال: 2022

ISSN: ['2561-8156', '2561-8148']

DOI: https://doi.org/10.5267/j.ijdns.2022.2.010